SMES Embrace Social Media To Market Products

Monday, March 14, 2016

The social media has become a blessing for many small and medium-sized businesses in the country that have limited resources. Most of these businesses have enthusiastically adopted free social networks such as Facebook, Twitter, Instagram, Pinterest and YouTube for marketing, publicity, customer relations and market research purposes.

Marketing experts ascertain that social networks are a cost-effective way to get one’s brand in front of fans and prospective customers. They accede that it does not cost anything to tweet a message, pin a product photo to Pinterest, or promote a discount on Facebook.

Danish Pharatlhatlhe of Exotic Towels said they sell towels at Tlokweng through Facebook and Twitter.

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