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SMES Embrace Social Media To Market Products

The social media has become a blessing for many small and medium-sized businesses in the country that have limited resources. Most of these businesses have enthusiastically adopted free social networks such as Facebook, Twitter, Instagram, Pinterest and YouTube for marketing, publicity, customer relations and market research purposes.

Marketing experts ascertain that social networks are a cost-effective way to get one’s brand in front of fans and prospective customers. They accede that it does not cost anything to tweet a message, pin a product photo to Pinterest, or promote a discount on Facebook.

Danish Pharatlhatlhe of Exotic Towels said they sell towels at Tlokweng through Facebook and Twitter.

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Editor's Comment
Celebrate responsibly, put safety first this holiday

“Safety first is safety always”– Charles M HayesAs most people begin travelling across the country to spend the President’s Holidays with family and friends, there is every reason to embrace the joy and togetherness that this period brings.While holiday periods bring joy, they are sadly often accompanied by a rise in road accidents, violent incidents and other avoidable tragedies. Too often, families that set out to celebrate together end...

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