Demand creation: The heart of the new diamond deal
Friday, March 07, 2025 | 980 Views |
Shoulder to shoulder: Cook and Kenewendo signed the new deal recently
PIC: KENNEDY RAMOKONE
Amongst the clauses of the new agreement between De Beers and government that were made public recently, is one that will be of critical importance for the recovery and future of the precious stones.
Acting Agriculture Minister, Edwin Dikoloti, is right in saying opening an export-ready facility whilst Foot and Mouth Disease (FMD) is still spreading would risk getting the whole country blacklisted before a single carcass leaves the door.A ban like that would break the already stressed nation. So, the postponement, painful as it is, is the right thing to do. The local economy is being squeezed from both ends. FMD has already slammed the door...