New Feature As Total's Startupper Returns

Total filling station
Total filling station

As Total Energies re-launches the Startupper of the Year Challenge following the success of its first two editions, a new feature is also to be introduced in the follow-up version.

This edition will feature a prize for the Best Female Entrepreneur, which aims to encourage female participation in the entrepreneurial space. The prize will apply in one of the two categories. The winner will be able to receive a maximum of two prizes: a prize in her category, and the prize for the Best Female Entrepreneur.

The latter will be determined based on her personality and background. Total's managing director Onward Tubela said the challenge reaffirms Total Energies' commitment to supporting the socio-economic development of countries in which the company operates across Africa. “Through the challenge, we seek to empower and support the most innovative entrepreneurs by assisting them to realise their projects.

The challenge is aimed at developing small businesses thus creating employment in turn,” he said. He urged people to take advantage of this initiative and apply via their website adding that submissions close on December 23, 2021. According to Tubela, a local jury is made up of experts, people from the world of startups, managers and sustainable development players. “Projects will be evaluated according to their response to the challenges of sustainable development, their innovative character and their feasibility and development potential,” he said.


Despite that the competition is running in different countries where Total operates, the challenge was first rolled out in Botswana in 2018. It seeks to support local entrepreneurs across industries who either have a business creation project or a startup that has been operating for not more than three years. The challenge, which runs across 32 African countries, is open to local entrepreneurs between the ages of 18 and 35.

Three winners will each walk away with P100,000 and will be selected under the categories of Best Startup Under Three Years, Best Business Creation Project and the new Best Female Entrepreneur. Previously, Total Botswana rewarded three young entrepreneurs namely Ogaufi Setlhogile, who scooped the first prize and Top Female Entrepreneur of the Year while Bokete Mthabisi came in second and Mooketsi Sembungu took third place.

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