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Bijoux footwear weaves new African tale

Bijoux footwear brand
Bijoux footwear brand

Bijoux is the tinderbox where creativity explodes into the story of Africa’s fashion greatness. Katso Masilo, the mastermind behind the footwear brand, said like a pen in the hand of a writer, he is ready to use fashion as his way of creating a new narrative, one that makes Africa the hero of its history and a new tale that shows that the continent is a force to reckon with.

“Bijoux is a French word for something that is delicately made and that reminds me of Africa, the great nations delicately made,” said Masilo.

As an upcoming, spirited entrepreneur, he intends on using his footwear brand to resonate with all the talent that remains unearthed in Africa, and ambitiously aims at making Bijoux an epitome of the continent's great story.

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