Why is the Western Kgalagadi Cultural Association (WCKA) Festival failing? Why does it fail to pull crowds like the relatively new Khawa Dune Challenge, which is hosted in the remote wilderness of the Kgalagadi desert, or Dithubaruba Cultural Festival or the Domboshaba Festival?
WCKA is run by a 16-member committee representing all the settlements within the Western Kgalagadi Conservation Corridor (WKCC). The WKCC project was established by Conservation International (CI) aimed at finding conservation solutions in the vast region between the Kgalagadi Transfrontier Park and Central Kgalagadi Game Reserve (CKGR) covering parts of Kgalagadi and Gantsi Districts. The French Government, through FFEM, assisted by Botswana government funded the project. WKCC organised a traditional dance workshop in 2009 in Kang to mobilise traditional dance groups in the project area. One of the workshop resolutions was to form an umbrella organisation (called WKCA) for traditional dance groups, so that the WKCC project could invest in the human capital required for cultural tourism.
