Mmegi

Local creatives make the case for new economy

The recent Creators Assembly brought together local and South African creatives, who all called for the commercialisation of the creative industry.
The recent Creators Assembly brought together local and South African creatives, who all called for the commercialisation of the creative industry.

The recent inaugural Creators Assembly powered by BBS Bank which brought together some of Botswana and South Africa’s leading creative voices in Gaborone placed the business of creativity at the centre of conversations about Botswana’s economic future.

Musicians, filmmakers, fashion designers, dancers, visual artists, digital creators and entrepreneurs gathered for three days of discussions that went beyond celebrating talent to examine the realities of building sustainable creative careers.

Opening the assembly, Minister for State President, Defence and Security, Moeti Mohwasa captured its central argument. “Creativity is indeed the new currency. Our task is to ensure that Batswana are not merely the creators of that currency. They must also be its owners, its entrepreneurs and its beneficiaries,” he said. His remarks pointed to a broader shift in how Botswana must think about its economic future; one shaped not only by natural resources, but by talent, ideas and creativity of its people.

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