Youth Entrepreneurs Advised To Market Through Social Media

Kenanao Phele, a marketing expert from Barclays Bank of Botswana, has said that it is unfortunate that a lot of young entrepreneurs have not realised how social media can help market their businesses.

Phele was speaking at the recent Youth Business Expo at the Fairgrounds organised by the Ministry of Youth, Sport and Culture. Phele said social media is one of those platforms that are highly populated.  She said billions of people in the world are always active on social media platforms. 

Phele said these are potential clients that young entrepreneurs can tap into for their products.  She added that social media is even more advantageous as it allows one to reach the international market.

Editor's Comment
Stakeholders must step up veggie supply

The Ministry of Agriculture, local producers, retailers, and industry associations must work together to overcome the obstacles hindering vegetable production and distribution.This collaborative approach is essential to improve the availability, quality, and affordability of vegetables in the market.Firstly, the Ministry of Agriculture should provide support and guidance to local farmers to enhance their productivity and efficiency. This could...

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