Partnerships key to improving customer service

Ben Dehwa
Ben Dehwa

A strong partnership between customers and service providers is a key component in enhancing customer service for any business, says Air Botswana general manager. Speaking at the 2015 Consumer Watchdog conference in Gaborone yesterday, Ben Dahwa said customer service is about partnership and should be carefully maintained.

Dahwa said customer partnership is more than ‘putting customers first’ or finding mutually satisfactory solutions to shared problems. He also said it also requires commitment to forging long-term relationships that create synergies of knowledge, security and adaptability for both parties.

“Businesses today should become much more creative and flexible in their dealings with customers to give them exactly what they want without delay,” he said.

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