Orange to launch mobile advertising service

Mobile phone users
Mobile phone users

Orange Botswana has partnered with Incepta Communications to launch a mobile advertising service, which sends promotional SMS alerts to users.

Dubbed ‘Orange Makoya’, the service assists brand owners, stores and other suppliers to get access to customers who have an inclination towards a particular type of product or service.

The service which is expected to be operational January end, works according to the clients’ selected preferences, by sending SMS alerts to prospective buyers with brand offers and promotions from their chosen categories.

Editor's Comment
Human rights are sacred

It highlights the need to protect rights such as access to clean water, education, healthcare and freedom of expression.President Duma Boko, rightly honours past interventions from securing a dignified burial for Gaoberekwe Pitseng in the CKGR to promoting linguistic inclusion. Yet, they also expose a critical truth, that a nation cannot sustainably protect its people through ad hoc acts of compassion alone.It is time for both government and the...

Have a Story? Send Us a tip
arrow up