Businesses should embrace pride mark
Monday, March 08, 2021
BusinessMonitor: What is the Pride Mark logo?
Kutlo Moagi: The Pride Mark is a national symbol that signifies a commitment by an individual or group in Botswana to instil pride in the community. It links to the overall essence of ‘Pride and Progress’ that Botswana espouses. The Pride Mark is also a national marketing brand for the country and is used for Botswana promotional initiatives globally.
The Ministry of Agriculture, local producers, retailers, and industry associations must work together to overcome the obstacles hindering vegetable production and distribution.This collaborative approach is essential to improve the availability, quality, and affordability of vegetables in the market.Firstly, the Ministry of Agriculture should provide support and guidance to local farmers to enhance their productivity and efficiency. This could...