Guest Column

Imagine waking up to find your organisation on the front page of every newspaper and trending online for all the wrong reasons. The headlines could range from false accusations to the leak of highly confidential information, prompting the Board to convene an emergency meeting to address the crisis.

In such a scenario, how confident are you that your organisation could recover with minimal damage? What kind of reputational and brand management plan do you have in place for emergencies? Which number do you have on speed dial should anything pose a threat to your organisation's reputation?