Beware the WhatsApp hype

By now there may have been about as many words written about this week’s blockbuster technology deal – Facebook’s $16bn-plus acquisition of the WhatsApp messaging service – as there have been dollars spent. The tech chattering class and the jealous masses are speculating wildly, even as Mark Zuckerberg and WhatsApp co-founder Jan Koum hold pretty close to the vest their long-term plans, discussed over years’ worth of coffees and long walks and dinners.

But there’s got to be more to this partnership than a shared goal “to make the world more open and connected”, right? Koum has long been an evangelist of free speech, while Zuckerberg has said recently that he wants to “build great new experiences that are separate from what you think of as Facebook today”.