Speaking at the official re-launch of the occasion at Molapo Crossing in Gaborone on Tuesday, the director of Nora Cosmetics, Nora McAslin, explained that the names were a divine revelation inspired by her faith. She said that the names came as a revelation from God, hence she named all the 15 shades of liquid foundations after women in the Bible. Together with her employees, McAslin said they brainstormed, researched, and sourced different shades of foundations that could match the colours of local women. She added that the company aims to empower women through beauty, with a slogan, ‘Changing Lives Through Beauty.' “What inspired the names? There is power in the name. Most women who come to us come with burdens and have stories to tell. God guided me to the names I chose. All 15 shades of the foundations are named after the powerful women in the Bible. We have Hanna, I use her. There are Ruth, Ester, Priscilla, Mary, and many more women from the Bible. The lipsticks are the characteristics of women in the Bible. We want you to carry the ministry with you. These are not just mere cosmetics, but they are a ministry, a preaching,” she said.
McAslin stated that they would soon be taking their products to other parts of the country. She indicated that she could not separate herself from the grace of God. She pointed out that in 2013, whilst fresh from school and looking for something to do, she earned herself a cosmetic job because she loved beauty and beautiful women. She explained that one day, while browsing on social media, she saw an advert from a certain cosmetic company looking for salespeople all across the world, and she applied. The company was based in Ghana, where she went for training. “That is when my journey in the cosmetic industry began. I started my cosmetics business from my small house in Phase 2. I sold them in the streets. I was a street vendor at the main mall, but when my business grew, I was kicked out of where I was selling since I sold in an open space not far from the bank. The bank was worried about the movement of people who came to buy my makeup. I then rented a small shop. At the time, I was selling products that came from Ghana that were dark for our skin tone,” she explained.
