The deal will see ATI being the telecommunications company’s brand ambassador and the face of the company’s summer campaign. While BTC has refused to disclose the amount of the deal, The Monitor has in good authority that the rapper will pocket P6,000 a month for the next 12 months.
“We are pleased to be welcoming ATI to the BTC family. Our partnership symbolises our commitment as an organisation to developing and supporting the arts in Botswana. ATI’s widespread appeal is key to the relationship,” BTC general manager marketing, Pilot Yane said. ATI will be advertising and marketing the different services and products offered by BTC including the new package dubbed Batho Bame named after ATI’s tag line.