Step into the digital era, women entrepreneurs urged
Friday, June 28, 2019
Neo Masisi PIC: PHATSIMO KAPENG
The digital marketplace, where platforms such as Amazon and channels like social media offer a high potential for business, is the next frontier for local women entrepreneurs.
While many women entrepreneurs in Botswana rely on physical word of mouth and street sales to sell their wares, the advent of the Internet and its various products, including the digital marketplace are an opportunity not many are taking advantage of.
First Lady, Neo Masisi told businesswomen gathered at the National Women’s Expo this week, that these new opportunities could not be passed by.
While the minister is of the view that the proposal would have significant positive economic impact, the entertainment industry players believe otherwise. The issue has over the weeks become a hot potato. But what is of essence right now is that the country needs liberal ideas to move in the right direction While opening up the economy may sound quite interesting to the ear, rolling out extended trading hours through pilot programmes without...