FNB, Africa’s Eden Tourism unite for regional tourism growth

Africa’s Eden Tourism is a regional tourism association representing Angola, Botswana, Madagascar, Malawi, Mozambique, Namibia, Zambia, and Zimbabwe. The organisation focuses on growing tourism across Southern Africa through cross-border collaboration, market access, and sustainable practices, whilst creating opportunities for its members to connect, promote, and scale their businesses.

This collaboration sees FNB Botswana come on board as the Strategic Banking Partner to Africa’s Eden Tourism, reinforcing the bank’s commitment to one of the region’s most important economic sectors. Together, the two organisations will work to support tourism businesses with relevant financial tools, improved access to banking solutions, and greater industry engagement.