De Beers pushes for festive season rebound

Friday, October 25, 2024 | 2080 Views |

Busy, busy: Cook will headline major conferences in Dubai and Antwerp next month as he seeks to inject confidence into the future of natural diamonds PIC: MBONGENI MGUNI

Diamond giant, De Beers, will now provide country of origin data for each of its rough stones above 1.25 carats in size, in a pushback against the ethical traceability claims that synthetic manufacturers have exploited to gain a stronger foothold against natural diamonds.

From January 2025, the country of origin will be expanded to rough diamonds above one carat in size.

The announcement this week comes as De Beers and the natural diamond industry mount a festive season marketing campaign that is crucial to a long-awaited recovery in the sector, following a slump extending back to the third quarter of last year.

Already have an active account? Log in here.

Or Sign up and get unlimited access to premium articles.

diamonds

Palai’s motion never reached the debate stage
PIC: MORERI SEJAKGOMO

Open vote sinks Palai’s motion

Tsaone Basimanebotlhe | 1d ago

Crowd to crown street dance ruler

Kabelo Boranabi | 1d ago

Maine explores recovery, change in solo exhibition

Goitsemodimo Kaelo | 1d ago

Home-built hero ‘P7’ steals Desert Race spotlight

Kabelo Boranabi | 1d ago

Mahlaya fills Masaseng’s ‘big boots’ at FUB

Boitumelo Khutsafalo | 1d ago

Showdown looms as BFL meets

Mqondisi Dube | 1d ago

OLEA Botswana officially launches

Mbongeni Mguni | 2d ago

4 Reasons to Fall in Love with Novelas+

correspondent | 06 Jul 2026

Appeal to public transport operators to exercise caution

Those who occasionally use highways like the A1 and A3 roads will bear testimony to have experienced this firsthand as they have been overtaken by overspeeding buses. Sadly, some of the passengers are the ones who urge some bus drivers to overspeed.The result of this madness is the horrific accident that claimed lives of nine people on Sunday evening near Lechana settlement along the A1 Highway.It is reported that the incident occurred after the...

The Monitor Editor | 07 July 2026

About us

Mmegi is the leading independent source of breaking news, latest news, current
affairs, Politics, Business, Sport, debates, analysis, and entertainment news in Botswana.