the monitor

Botswana sets ambitious tourism targets to drive sector growth

Mmolotsi
Mmolotsi

Botswana has set ambitious targets to transform the tourism sector into the country’s leading contributor to the economy by 2030, as government intensifies efforts to diversify the industry and boost visitor numbers, length of stay, and overall spending.

Speaking at the 41st annual Hospitality and Tourism Association of Botswana (HATAB) conference in Maun last week, Minister of Environment and Tourism Wynter Mmolotsi said tourism has been identified as a key pillar under the Botswana Economic Transformation Programme (BETP).

Mmolotsi said under BETP, Botswana aims to increase tourist arrivals to 2.7 million by 2033, extend the average length of stay from the current 4.9 nights to 7.9 nights, and make tourism the number one contributor to Gross Domestic Product by 2030.

Editor's Comment
Kudos to Botswana Police Service, other security entities

“In any moment of decision, the best thing you can do is the right thing.”– Theodore RooseveltThrough the two-day event, over 700 athletes from 40 countries, and multitudes of spectators gathered in Gaborone to witness a world-class sporting spectacle.Beyond the medals and performances on the track, Botswana won something equally important: international respect. One of the key pillars behind the success was the sterling work done by the...

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