BITC redoubles efforts to guide exporters

Through its Botswana Export Development Programme (BEDP), which was launched in 2013, the government’s investment arm has provided various interventions to companies to help them reach export readiness.

The programme empowers local businesses to be in a position to export to foreign markets, and to date about 117 companies have been subjected to diagnostic assessment to gauge their export readiness status. BITC Executive Director Brand Management, Kutlo Moagi, said they have implemented several export readiness capacity building programmes. Some of the initiatives include collaboration with the University of Botswana, a partnership aimed at offering export development short courses. The courses cover modules in export marketing, export financing and export logistics.