Sikwane aspires to improve sports

With Botswana football slowly reaching greater heights and local players gaining popularity internationally, a sports marketing initiative has been formed in the country. Aspire Global Sports is a local sports marketing initiative formed in 2004 by Olebile Sikwane.

According to Sikwane, the major objective of this initiative is to unearth talent, expose it, give it a breakthrough and sell it to more lucrative markets particularly in South Africa, Middle East and in the Major Soccer League in the USA. Sikwane also said that he has enlisted the services of communications and human resources expert, Dithapelo Keorapetse as a partner to drive the initiative. He said that they are currently in negotiations with several people in the Middle East and The New Zealand and Australia for working partnership.

"We are interested in soccer and rugby markets in particular. I have lived a soccer life and have dealt with professionals at the highest level in the English, South African and most recently in the Mid East league," he said.

Editor's Comment
Women unite for progress

It underscores the indispensable role women play in our society, particularly in building strong households and nurturing families. The recognition of women as the bedrock of our communities is not just a sentiment; it's a call to action for all women to stand together and support each other in their endeavours.The society's aim to instil essential principles and knowledge for national development is crucial. By providing a platform for...

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