My Star aims for the stars :: Mmegi Online

Once popular singing talent show competition, ‘My Star’ is back in a revamped fashion. Starting next week, the My star crew will be going on a countrywide tour in search for yet another singing talent. Arts & Culture’s SHARON MATHALA speaks to the brain behind the show, Master Dee

The reality on the ground is that ‘My Star’ brand remains popular but the creative minds behind the show have been overtaken by time. This means that the team needs to make way for fresh minds that would ride on the wave of the brand that is ‘My Star’ takes it to the new trends and levels that are needed in today’s era.

The truth is today’s market has been captured by the Online phenomena, which challenges producers to be even more creative to compete. There is a lot of accessible material on the internet and in the case of ‘My Star’, there are a lot of shows on the internet that compete for the attention of a viewer.

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