Dreams Botswana enters publishing fray

Co-owner and managing editor of Dreams Botswana, Charmaine Revaka-Muir, said she and her partner Olivia Britz saw a need to start a lifestyle magazine because of their passion for writing.  The two women decided to do market research, which showed that Batswana long for a local lifestyle magazine.

“We started thinking and talking about a lifestyle magazine over 10 years ago and in 2014 we conducted some market research to establish whether there is room for an up-market lifestyle magazine in Botswana. We got very interesting results and certainly some valuable pointers with regard to what people are looking for,” she said.