New De Beers’ CEO plans downstream partnership with Botswana

New broom: Cook during his meeting with local media last week PIC: MBONGENI MGUNI
New broom: Cook during his meeting with local media last week PIC: MBONGENI MGUNI

De Beers’ new CEO, Al Cook, believes room exists for the diamond giant and Botswana to leverage on their brands and jointly pursue opportunities in the jewellery retail market, the much-desired Promised Land government is pushing for a foothold in. Staff Writer, MBONGENI MGUNI reports

Sharing his list of priorities as the new CEO in his first meeting with local media recently, Al Cook spoke about a plan he said Batswana would “be hearing a lot more about”.

“It is about how we expand along the value chain towards retail, towards the point where someone puts a beautiful piece of jewellery on their finger or bracelet or necklace,” he said.

Editor's Comment
Happy Independence Day!

Independence Day holds immense significance for Batswana as a whole. It offers a moment for reflection and celebration of the country's achievements, while also prompting introspection.We must honestly assess whether the number of years of independence aligns with the progress we have made. While there is certainly much to celebrate, there are also pressing issues that require the attention of relevant stakeholders. Many Batswana are facing...

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