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De Beers’ steps up ‘wheat-from-chaff’ strategy against Russia

Seeking value: De Beers wants its stones to stand out to retailers and consumers alike PIC: MORERI SEJAKGOMO
Seeking value: De Beers wants its stones to stand out to retailers and consumers alike PIC: MORERI SEJAKGOMO

A few months after launching an initiative that gives jewellery retailers a blockchain-backed assurance of the source of their rough diamonds, De Beers is stepping up its traceability efforts to consumers, where the battle between “good and bad” diamonds is ultimately won and lost. Staff Writer, MBONGENI MGUNI explains

One of the world’s leading publications, The New York Times, this week ran an article on Russia’s efforts to prevent the Kimberley Process or any other organisation from labelling its diamonds as “conflict or blood”.

Part of the article reads: “Because of loopholes and technicalities, so-called ethical diamonds don’t really exist, many jewellers acknowledge.”

Editor's Comment
Seeking counselling is not sign of weakness

Unfortunately, in this part of the world, it is very rare for individuals to mind their mental health. This does not start today, and sadly, even children with certain mental health challenges get the stick regularly instead of proper diagnosis and professional assistance. Counselling, just like going for physical examinations, is very necessary for general well-being. Many Batswana are dealing with different challenges. These difficulties can...

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