Retail market reaches saturation

According to the 2014 edition of the authoritative AT Kearney Global Retail Development Index (GRDI), Botswana slipped by a single notch to 26th position in the ranking.

“Botswana ranked for the third straight year, with retail contributing 30 percent of the country’s GDP as well as many jobs. “However, the market is nearing maturity, with growth slowing despite the increased presence and entry of regional retailers who seek to exploit Botswana’s retail opportunities,” said AT Kearney. The annual GRDI ranks 30 developing countries on a 0-to-100-point scale and four variables, which include, country risk, business risk, market attractiveness, market saturation and time pressure.