Mascom 'Gets Closer' In New Campaign Strategy

Monday, April 30, 2007

In a bid to be competitive in the market, Mascom Botswana, a local mobile telecommunications provider, has introduced a new theme and marketing campaign.

The new theme "Closer to you", although not replacing "In touch with your life", would maintain all the aspects of the brand, such as the logo and brand colours, the company says in a statement

However, to revamp the look, feel and appeal of communication, certain aspects have changed, the statement adds.

Already have an active account? Log in here.

Or Sign up and get unlimited access to premium articles.

The previous Pigs on Fire event has been an occasion to behold for pork lovers PIC: MORERI SEJAKGOMO

Its seventh heaven for pork lovers

Goitsemodimo Kaelo | 1d ago

Maun to get intimate with Ronald’s artistry

Nnasaretha Kgamanyane | 1d ago

Maikano Serenaders to elevate chorale

Otlarongwa Kgweetsi | 1d ago

Major Moves brings another rib-cracking session

Otlarongwa Kgweetsi | 1d ago

Makgadikgadi Walk makes way for Epic

Lesedi Mkhutshwa | 1d ago

Tribunal rules in Zakhem's favour

Kabelo Boranabi | 1d ago

It underscores the indispensable role women play in our society, particularly in building strong households and nurturing families. The recognition of women as the bedrock of our communities is not just a sentiment; it's a call to action for all women to stand together and support each other in their endeavours.The society's aim to instil essential principles and knowledge for national development is crucial. By providing a platform for...

The Monitor Editor | 14 May 2024

About us

Mmegi is the leading independent source of breaking news, latest news, current
affairs, Politics, Business, Sport, debates, analysis, and entertainment news in Botswana.

Explore

More