High Demand For St Louis 24

The company's corporate affairs manager Thapelo Letsholo said they have started supplying the beer to the rest of the country after the initial stock availed to select outlets in Gaborone and Francistown was snapped-up very fast. The non-alcoholic beer was launched in December last year.

Letsholo said the launch was successful and the demand for the product exceeded their expectations. This forced the company to restrict availability of the product to a few select outlets in Gaborone and Francistown. St Louis 24 is a brand extension of the popular alcoholic beer St Louis Lager.