Fro Girls Salon Emerges From Nasty Hair Experience

Fro Girls Salon Emerges From Nasty Hair Experience
Fro Girls Salon Emerges From Nasty Hair Experience

Fro Girls is a local hair product brand founded by a young entrepreneur, Goabaone Dinama, with a drive to build a thriving brand that can compete on an international stage.

The brand has an array of natural hair products formulated specifically to cater for African hair using 100% organic and natural ingredients. Dinama said she was inspired to start her business after her mother reacted to the chemical relaxer.

“Fro Girls was founded in 2018 and was inspired by a sad story of my mother who one day visited a hair salon to get her hair relaxed as usual but on that day my mother had an adverse reaction the chemical relaxer and lost hair in the middle of her head eight years ago,” she said.

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