Brand campaigns forge ahead despite rains
Monday, January 24, 2011
Deputy director of Botswana Brand, Ludo Mokotedi, said that initially the targeted areas to be reached were 90 but this was later increased to 100. "We have now reached more than 50 percent of our target area even though we increased the number of places," she said.
She added the road shows are proceeding very well. She said though the tours were largely successful, a few problems were experienced, mainly because of the weather. "We were forced to cancel two shows because it was raining. The rains have been our main challenge," she explained. Mokotedi said the Brand Botswana team shows have continued despite the rain in some venues, with people getting captivated by musician Vee and the educational dramas.
March 28 will go down as a day that Batswana will never forget because of the accident that occurred near Mmamatlakala in Limpopo, South Africa. The tragedy affected not only the grieving families but the nation at large. Batswana throughout the process stood behind the grieving families and the governments of Botswana and South Africa need much more than a pat on the back.Last Saturday was a day when family members said their last goodbyes to...