Wilderness Safaris champions Botswana’s premium tourism model at ITB Berlin 2026
Friday, March 06, 2026 | 210 Views |
Seeing growth: Binns
As ITB Berlin marks its 60th anniversary this week, Okavango Wilderness Safaris (OWS) has emerged as one of Botswana's most visible champions at the world's leading travel trade show, demonstrating an unwavering commitment to destination marketing that extends far beyond typical operator participation.
The company's presence at this year's show is unprecedented: OWS occupies two strategic positions. One as part of the greater Wilderness Group's pan-African showcase and another alongside Botswana Tourism Organisation (BTO) and 24 other local operators on the national stand. The company has also stepped forward as a significant sponsor of the official Botswana Night reception, hosted by Hon. Wynter Mmolotsi, the Minister of Environment and Tourism.
‘A man’s country is not a certain area of land, of mountains, rivers, and woods, but it is a principle and patriotism is loyalty to that principle’.- George William CurtisAccording to the report carried in this publication, the fraudsters operating the so-called “dark fleet” have selected Botswana’s flag as their cover of choice. This is a direct assault on our country’s most valuable asset, the good name.For decades, Botswana has...