Sefalana unveils new soft drink brand

New kid on the block: Sefalana is taking KBL head on with its new products. PIC: KENNEDY RAMOKONE
New kid on the block: Sefalana is taking KBL head on with its new products. PIC: KENNEDY RAMOKONE

Sefalana Holdings Company Limited is angling for a slice of the lucrative carbonated beverages market currently dominated by global giant, Coca-Cola.

The group, which is the parent company to retailers Shoppers and Sefalana Cash and Carry, said it will start producing and selling its own branded soft drink called  ‘Kwencha’, which will come in cola, light cola and ginger beer.

Sefalana group finance director, Mohamed Osman said they were optimistic they would perform well in the market. He said the company wanted to capture increasing demand for soft drinks, which has grown steadily over the years.

Editor's Comment
Routine child vaccination imperative

The recent Vaccination Day in Motokwe, orchestrated through collaborative efforts between UNICEF, USAID, BRCS, and the Ministry of Health, underscores a commendable stride towards fortifying child health services.The painful reality as reflected by the Ministry of Health's data regarding the decline in routine immunisation coverage since the onset of the pandemic, is a cause for concern.It underscores the urgent need to address the...

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