Media is crucial to national branding

South Africa's International Marketing Council's head of communication Tyrone Seale says the media plays a critical role in building the brand of a nation.

Seale was speaking at a (BEDIA) workshop at the Gaborone Sun this week where he was invited to share the South African experience on the role of the media in branding.

"Opportunity and Tranquility Beckon" is the stripe line on the branding logo.

Editor's Comment
UDC gov’t should avoid past regime’s pitfalls

High Court Judge, Michael Leburu, said it was a fallacy for the State to say the funds being interest from the funds taken from Seretse and his companies, Khulaco (Pty) Ltd, M & B Properties (Pty) Ltd, belonged to the bank not him to play claim to it.The story presents baffling yet wasteful realities under the previous regime. While litigation by governments is important for upholding the rule of law, ensuring accountability, and fulfilling legal...

Have a Story? Send Us a tip
arrow up