TTJET Challenge Cup sets pace for equestrian future
Kabelo Boranabi | Friday June 26, 2026 10:32
He highlighted that the race brings together Botswana's finest horses, jockeys and entrepreneurs under one roof.
'The main objective is to professionalise horse racing while promoting horse tourism,' Kelebeng explained.
'We also want to create a platform where businesses can network, market their services and support small enterprises. The event contributes to the social and economic development of communities,' he added.
This year's milestone 10th edition is expected to attract more than 70 horses competing in both the Tswana Breed and Thoroughbred categories, with organisers promising spectators high-quality competition featuring some of the country's best horses.
Kelebeng noted that the event has become synonymous with Motokwe because of the village's rich horse racing heritage and the legacy of the famed TTJET Stable.
'Motokwe was not simply selected as a venue. It has earned that status through its long-standing history in horse racing. TTJET Stable has deep roots here, making it the natural home of this event,' he said.
Beyond the action on the track, organisers expect the event to deliver a significant financial boost to the local economy.
Kelebeng revealed that previous editions have shown that many vendors generate enough income during the event to sustain their businesses for several months.
'This event gives local businesses an opportunity to thrive. Some vendors make enough profit in one day to cover months of normal business,' he said.
The Challenge Cup continues to attract international attention, with visitors expected from Namibia, South Africa, the United Kingdom, and Armenia, further strengthening Botswana's reputation as an emerging horse racing destination.
Kelebeng believes horse racing remains one of Botswana's strongest cultural sporting activities and has untapped potential to boost tourism whilst preserving the country's heritage.
Looking ahead, organisers want to elevate the TTJET Challenge Cup into one of the continent's leading horse racing events whilst creating opportunities for young jockeys, many of whom come from disadvantaged backgrounds.
'Our vision is to organise horse racing at the highest level, where talent is recognised without fear or favour. 'The industry is giving many young people meaningful opportunities whilst contributing to the diversification of Botswana's economy,' Kelebeng said. Gates open to the public at P70 for adults and P30 for children, with camping facilities and business stalls available as organisers aim to provide a complete family entertainment experience.