Phlyhoney starts own brand merchandise
Nnasaretha Kgamanyane | Sunday March 23, 2025 06:00


The Lobatse-born personality has started a merchandise brand dubbed Phlyhoney. She told Arts&Culture that the Phlyhoney brand has an array of products that are seasonal and fit for different occasions. With the tagline ‘Make Some Money’, she explained that she offers the best quality products. Some of the merchandise includes T-shirts, water bottles, umbrellas, sweaters, caps, and lighters, to name but just a few. She explained that their flagship was a high grade cotton oversized T-shirts that has bold big letters on the back that reads ‘Make Some Money’.
“We just got inspired to make umbrellas during the floods. During the last heat wave, we made Phlyhoney water so people stay hydrated. People love the brand even beyond the borders. I read a quote the other day that if you take care of your customers they’ll do the marketing for free and let me tell you. I always get great reviews,” she said confidently. She added: “People love it. They always come back with reviews and they come back for more. I have a system that works well. From sourcing to branding and printing. I collaborate with suppliers to give my customers the best quality products that are worth their money. Usually I buy a product, use it, wash it at least twice to make sure its a quality product,” he said. Moreover, the Duma FM Top 20 show host pointed out that working with local celebrities and media personalities to grow her brand has been her greatest achievement. She worked with the likes of Freddie Pro, Chef Gustos, DJ Miles and Hlabonator, among others.
Phlyhoney brand is an online store and is available on social media platforms, Facebook, Instagram, Tiktok and X. She said she wishes to see her work on runways, worn by international artists and celebrities and chain stores with a large footprint. She explained that she started operating at home in 2018 but the brand has always been there since 2010. Because of her versatility, she dabbles between selling her merchandise, radio and taking MC gigs for different shows and events.