In an interview on Monday morning, Molome explained that although the campaign trail was challenging, the people of Kgalagadi South remained open to the UDC’s message because they understood that the party is still new in government, having taken power only a year ago. According to him, voters recognised that some of the issues facing the country require time and steady work to resolve. “Many residents had not given up on the UDC and appreciated the government’s attempts to tackle existing obstacles. The party president, Duma Boko, played a crucial role by visiting the area, addressing mini rallies, and engaging directly with individuals who wanted clarity about developments in government,” he said. These interactions, he said, helped build understanding and reassured residents that the leadership was accessible and willing to listen.
Community members also contributed significantly by participating in house-to-house mobilisation, which Molome described as one of the most effective components of their campaign. Another factor that worked in the UDC’s favour, Molome explained, was the appeal of their candidate. He said the candidate was well-liked by locals because of his personality and long-standing involvement in community-based projects. This familiarity made residents more comfortable supporting him, as many had witnessed his commitment to local development long before the election. Molome stressed that this personal connection strengthened the campaign, adding authenticity that cannot be manufactured during a short campaign period. Despite the victory, Molome acknowledged the reality that unemployment remains a serious problem in Kgalagadi South. He said the party is fully aware of the frustration that comes with high joblessness, especially amongst young people. However, he expressed confidence that several planned projects under the National Development Plan (NDP) 12 will help address this challenge by creating opportunities in the area.
