The annual Botswana Travel and Tourism Expo (BTTE) under the auspices of Botswana Tourism Organisation(BTO) will be held virtually from December 2-4, 2020.
The BTTE, which has been held annually since 2013, is a business to business forum where global wholesalers and retailers meet with local tourism operators. This year, the three-day expo will be held under the theme ‘Let’s Explore’.
BTO reasoned that due to COVID-19 pandemic, it has refocused its approach to promote travel to Batswana through virtual platforms. “We are exploring technological advancements in support of the tourism industry now and beyond COVID-19,” the organisation headed by CEO, Myra Sekgororoane stated in a statement. The locally developed platform is web based and has a number of features that support private meetings, information exchange, high-level panel discussions and video presentation. The platform will allow the international and local participants to interact virtually.
“Only registered participants will have full access full access to the platform while general public will
For small and medium local businesses, BTTE is the only opportunity to meet and interact with large numbers of buyers. It allows hosted buyers to expand engagements with Botswana companies and diversify their tourism offering.