Is BPL privatisation the 'magic bullet'?

Friday, July 17, 2020

Taking aim: BFA has begun the process of transforming the league PIC: PHATSIMO KAPENG

The Botswana Football Association (BFA) has put a significant shoulder to the wheel in recent weeks, in a bid to turn the Botswana Premier League (BPL) into a private entity. For years, the BPL has remained on the financial peripheries, but football authorities believe they have made an accurate prognosis, as they push the transformation agenda. But will the change have the magic bullet effect, asks Staff Writer, MQONDISI DUBE

The magic bullet (or hypodermic needle) theory suggests the transmission of messages in a linear form, to a passive audience. The theory assumes that the media is the gun that fires a ‘magic’ bullet (message) to the recipients’ head.

The outcome, argues proponents of the theory is uniform. Recipients receive the message and respond in a similar manner.

Already have an active account? Log in here.

Or Sign up and get unlimited access to premium articles.

The Metropolitan Chess Championship got underway at the President Hotel on Thursday. PIC: MORERI SEJAKGOMO

Stage set for Metropolitan chess championship

Calistus Kolantsho | 3 h ago

Coal output drops

Mbongeni Mguni | 4 h ago

Soldier faces charge for cop's murder

Larona Makhaiza | 6 h ago

Batswana join global search for HIV cure

Mbongeni Mguni | 12 Apr 2024

Win propels Galaxy five points clear

Larona Makhaiza | 1d ago

Mobile money reaches P26bn

Mbongeni Mguni | 1d ago

BAC forges path in Data Intelligence

Phatsimo Kapeng | 1d ago

ODC gives BNOC P500,000 for Olympics

Calistus Kolantsho | 1d ago

Routine child vaccination imperative

The recent Vaccination Day in Motokwe, orchestrated through collaborative efforts between UNICEF, USAID, BRCS, and the Ministry of Health, underscores a commendable stride towards fortifying child health services.The painful reality as reflected by the Ministry of Health's data regarding the decline in routine immunisation coverage since the onset of the pandemic, is a cause for concern.It underscores the urgent need to address the...

The Monitor Editor | 15 April 2024

About us

Mmegi is the leading independent source of breaking news, latest news, current
affairs, Politics, Business, Sport, debates, analysis, and entertainment news in Botswana.

Explore

More