BIC CEO Gives Insight Into Rebrand

Monday, July 08, 2019

Botswana Insurance Company (BIC), the first entrant into the insurance industry four decades ago, has recently rebranded in an effort that embraces today’s market. MonitorBusiness reporter Pauline Dikuelo caught up with their CEO, Newton Jazire, to get insight into the rebranding exercise

Monitor Business: Briefly tell us what inspired the brand refresh?

Jazire: We are a heritage brand, the very first short term insurance in Botswana with a 44-year legacy, one of the oldest companies in the country.

Already have an active account? Log in here.

Or Sign up and get unlimited access to premium articles.

The Metropolitan Chess Championship got underway at the President Hotel on Thursday. PIC: MORERI SEJAKGOMO

Stage set for Metropolitan chess championship

Calistus Kolantsho | 4 h ago

Soldier faces charge for cop's murder

Larona Makhaiza | 7 h ago

Batswana join global search for HIV cure

Mbongeni Mguni | 12 Apr 2024

Win propels Galaxy five points clear

Larona Makhaiza | 1d ago

BAC forges path in Data Intelligence

Phatsimo Kapeng | 1d ago

ODC gives BNOC P500,000 for Olympics

Calistus Kolantsho | 1d ago

Routine child vaccination imperative

The recent Vaccination Day in Motokwe, orchestrated through collaborative efforts between UNICEF, USAID, BRCS, and the Ministry of Health, underscores a commendable stride towards fortifying child health services.The painful reality as reflected by the Ministry of Health's data regarding the decline in routine immunisation coverage since the onset of the pandemic, is a cause for concern.It underscores the urgent need to address the...

The Monitor Editor | 15 April 2024

About us

Mmegi is the leading independent source of breaking news, latest news, current
affairs, Politics, Business, Sport, debates, analysis, and entertainment news in Botswana.

Explore

More