BHC raises P43m from sitting tenants campaign

After a year of the campaign, about 144 Batswana managed to buy houses, which helped BHC to attain a 29 percent increase in sales of the old stock as compared to the year 2013/2014.

The campaign, which was intended to run for a year only but has since been extended to March 2016, was established to promote home ownership among Batswana and increase sales from the old stock.  The objectives of the campaign were to extend the corporation’s mandate, increase brand awareness and help BHC unlock their capital.