Call for lifting of alcohol ban in sports

Friday, July 13, 2018

Alcohol has been key sports development in some countries

When the 2018 FIFA World Cup kicked off in Russia, the most visible brand was that of the Budweiser beer.

Budweiser has served as an official beer sponsor of the FIFA World Cup for over 25 years, and has an ongoing commitment through the 2018 and 2022 tournaments.

In Botswana, the COSAFA Castle Cup could not be held due to alcohol advertising, which is not allowed.

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