Branding war: BNSC warned BFA

Cellphone service providers, Mascom and Botswana Telecommunications Corporation (BTC) are fighting over the branding at the national stadium
Cellphone service providers, Mascom and Botswana Telecommunications Corporation (BTC) are fighting over the branding at the national stadium

Botswana National Sport Commission (BNSC) chairperson, Solomon Reikeletseng has said they advised the Botswana Football Association (BFA) against leaving the national sports body out of BTC Premiership contract negotiations.

This comes at a time when there is a branding war between cellular phone service providers, Mascom and Botswana Telecommunications Corporation (BTC). As a result of the impasse, the Township Rollers versus Security Systems encounter had to be moved to Molepolole on Sunday.

Mascom owns the National Stadium advertising rights, but the BTC is the league’s title sponsor, which has sparked a branding war.

Editor's Comment
Routine child vaccination imperative

The recent Vaccination Day in Motokwe, orchestrated through collaborative efforts between UNICEF, USAID, BRCS, and the Ministry of Health, underscores a commendable stride towards fortifying child health services.The painful reality as reflected by the Ministry of Health's data regarding the decline in routine immunisation coverage since the onset of the pandemic, is a cause for concern.It underscores the urgent need to address the...

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