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FNB Launches eBUCKS Rewards Programme

CORRESPONDENT
Boitumelo Mogopa
First National Bank of Botswana (FNBB) Limited says it has just made banking more pleasurable for customers with the introduction of eBucks Rewards.

The programme provides qualifying customers with the opportunity to get rewarded when they purchase prepaid airtime or prepaid electricity through FNBB’s electronic channels and Private Clients could earn up to 1.5 percent back in eBucks on qualifying Credit Card swipes.  Launched to the media last week, the Rewards Programme will go live today.

“We are incredibly proud of this value add, as it serves as an additional means to empower the Botswana consumer to gain greater value for their money while they purchase these vital necessities.

Customers can spend their eBucks earned on prepaid airtime and prepaid electricity. 

Essentially, the better you bank with FNB Botswana, whether via deposits or via purchases using our electronic channels, the more you can earn eBucks and in turn save on your monthly budget,” FNB Botswana Retail director, Boitumelo Mogopa said. 

This makes FirstRand the first banking group to launch a secure electronic rewards currency into Botswana.  “We are very excited to expand and introduce our eBucks Rewards Programme into the Botswana market,”

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Johan Moolman, CEO of eBucks Rewards South Africa said.

“We are all very proud of this accomplishment and grateful to FirstRand Bank partners, members and employees who have helped us reach this incredible milestone in our journey to expanding further into Africa by providing customers real value and choice.”

The timing of eBucks Rewards’ introduction into Botswana is perfect as it coincides with the bank’s 25th anniversary celebrations.

With eBucks Rewards, the bank is rewarding customers for their loyalty over a journey of 25 years and for embracing the many first-to-market solutions such as cellphone banking, online banking, ewallet and many more. The requirements for earning eBucks vary from one customer segment to another.

For example, Premier customers must swipe for at least P500 per month on their Debit or Credit Card.

“eBucks Rewards programme takes our customer-centricity agenda one step further - by rewarding customers for banking with us.  It’s all about saying ‘thank you’ to our customers for displaying the desired banking behaviour,” Mogopa said.



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